At the start of the week, I continued building final artwork for Cracker Barrel’s activity book. Around the middle of the week, I finished building all the assets that I could at that moment. One part of the activity book required product images from the client. However, the clients haven’t sent the images at the time. My worries were the first proofing deadline was the coming Monday. Therefore, after talking with Jasmine (the account/marketing manager) we have decided to send the project to Sandy for proofing with what I made so far. The product images will be added later by another artist if the studio decides to send the first proof according to the deadline agreement. Thus, after making some adjustments and double-checking the artwork with Stacey, I sent the activity book for proofing.
After Cracker Barrel, I was not assigned to new projects. Therefore, I continued to work on the National Day illustration for Kidzsmart’s social media while waiting to hear back from Dan, the Creative Director, about my next projects. Later, he told me Jimmy Changas and Gringos (my first and second project!) wanted another placemat done. Thus, for the rest of the week, I had been sketching game ideas, layout, and artwork for both projects.
On Thursday, I received an email that we had received the printer’s proof for Gringos’ placemat (the one that I had worked on before). With the printer’s proof, Stacey walked me through on problems or mistakes to look out for at this stage. During proofing, we found out that for Crosswords the numbers were not labeled correctly. There were two different numbers (1 and 2) in the same box. 1 had an arrow next to it pointing right (1 →) while 2’s arrow was pointing down (2↓). However, I learned that the rule is if there are two number in the same box, the numbers are supposed to be the same (so it would be 1→, and 1↓). Stacey said it is fine for this project, but to keep this rule in mind for next time. So, after checking the printer proof, Stacey and I sent an email to Jen, the print producer, and approved the proof. So, Gringos’ placemats are now being printed! I can’t wait for other project’s proof to come in!